What are some good SEO books and resources?
Trying to increase site traffic without spending money on pay-per-click advertising.
8 Responses
ryan
04 May 2010
Brett B
04 May 2010
It would be a good idea to go online and find the book "the art of seo". Read that and you will have a really good idea of how SEO works at its core.
Then you will want to keep up with some of the top blogs online. Places like:
searchengineland.com
seomoz.org
searchenginejournal.com
brettburky.com
seobook.com
bruceclay.com
If you follow these blogs after you read that book, you will know more than 90% of the people that claim to do SEO online.
Good luck.
govicseo
04 May 2010
The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at http://www.google.com/addurl/?...... and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.
Nevertheless, should your website or opening webpage
fail to contain "generic" keywords, then anyone using
such "generic" queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.
You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical SEO metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.
Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, "Who’s my end user – is he on dialup or
DSL?" And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.
A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.
Avoid use of frames since any number of search robots
are unable to properly classify textual material.
Placement of SEO Metatags:
A ranking or search order does take place with Google
and Yahoo and it begins with the "Title" metag which
should consist of no more than 65 characters separated
by commas. The "Title" should describe in generic
terms, the goods and services, followed by a location
from which the resource is located, i.e., city, state.
The placement of a domain name which is not generic
within the "Title" is not appropriate, unless your
domain name is a major recognizable brand name.
The second metatag is the "Description" which is
usually 25-30 words to form a complete sentence which
best describes one’s goods and services.
And the very last category – "Keywords" are also
somewhat limited to 15-16 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as "spamdexed entries" which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
"Spamdexing" when discovered on a webpage and reported
to Google’s spamreport.com can result in the
elimination of your website from their search
directory.
Good luck!
Mohammad
04 May 2010
There are different kind of resources for increasing our site ranking and traffic. Press Release is easy and good resource for gaining good traffic at our site. If our site is not on top of google search engine using this resource we could on top for some time. directory submission is very easiest point for SEO but it will take some time gaining rank.For crawling our site pages we use social media optimization. there are many resource for gaining the traffic at our site http://www.uniqueinternetmarketingservices.com
Jane
04 May 2010
We offer some free lessons for beginners at http://www.pickaweb.co.uk/web-marketing.htm
Hope this helps.
Pokates
04 May 2010
Humm is this like whats lol have no clue………………
Jeff
04 May 2010
I’ve learned all my seo skills from reading about it online. http://socialheads.com/the-5-step-search-engine-optimization-guide/ is a good place to start. SEO is great for tracking which keywords convert without spending any money. Then once you have some money you already know on what keywords to bid on because they are already proven to convert from organic traffic.
Albert
04 May 2010
Here are some SEO tips:
* Do not use hidden text or keywords, small text, comments, popular but unrelated words, or any other shady SEO practice to try to ‘cheat’ to gain better search engine rankings. This is dishonest and considered to be a type of search engine spamming. Many search engines penalize sites for spamming as soon as it is detected.
* It’s a good idea to repeat a document’s title, keywords, and search terms throughout the page (preferably sooner in the text rather than later), but do it appropriately.
* Use keywords and search terms throughout the page, including in regular text (but preferably sooner rather than later). However, don’t overdo it. The site should be easy to read and not cluttered with keywords.
* Get sites that are popular and relevant to your own site to link to your site. The anchor text that is used to link to your site is also important and should contain your site’s keywords and search terms. Building incoming links gradually instead of all at once may also be better. Avoid link farms that are designed to deceive the search engines. Using link farms may result in a site being penalized.
* Use meta description and keywords tags in the head section. While some search engines may not use these tags, some do.
* NEVER do anything for the purpose of trying to trick a search engine. Tricks can often be detected or be reported to the search engine by a competitor.
* Each page on a site should have its own unique title. Every title should contain appropriate keywords and search terms that are relevant to the page. Don’t just stuff keywords in the title. The first words in the title are more likely to result in higher rankings than subsequent words, so use important keywords first when reasonable. The title should also be something that a user will want to click on when it’s listed on a search engine. A good title is also important when a visitor bookmarks a page.
* Using the "alt" attribute for images is not just good for accessibility, it’s good for search engines too. Use the "alt" attribute to describe images but use relevant keywords and search terms in the description when appropriate, but don’t overdo it by cramming in too many keywords. Consider using/adding graphic images, photos, or illustrations on important keyword-targeted pages with the important keywords used in the alt text.
* Consider including common misspellings of popular keywords in the keywords meta tag. Also, avoid including keywords that don’t also appear elsewhere in the page.
* Important! The actual copy of a page (the text that a visitor sees) is very important. Make sure the copy is high-quality, information-rich content that visitors will want to read, share, and link to. Include keywords and search terms throughout the copy when appropriate (preferably sooner in the text rather than later). For best results, use original content and try to include at least 200 words of copy in each page.
* Avoid using JavaScript to insert tags and content into web pages. Don’t use JavaScript to link to other documents. Search Engines don’t run JavaScript. It’s also a bad idea because it should not be assumed that JavaScript is available (and turned on) in the user’s browser.
* Many elements support the "title" attribute that is used for annotation (do not confuse the "title" element with the "title" attribute). Consider annotating tags like "a" with something like title="Read about <keywords>". Annotate with keywords and search terms. Some browsers, like Firefox, will also display the value of the "title" attribute when the user hovers the mouse over content with a "title" attribute.
* Register your domain name for at least three years. A longer registration time means a more credible site (it’s less likely to be considered a spam site by search engines).
* Provide fresh content on your site from time to time to keep it from "decaying". Provide quality original content that people will want to link to and share. The more quality content on your site, the better.
* Following accessibility standards may improve search engine rankings. Use "alt", "title", and table "summary" attributes whenever relevant and possible. Use keywords and search terms in them but keep them accurate. Using this program’s accessibility checking can help.
* Don’t use "id=" as a parameter in URLs as some search engines like Google won’t include these URLs in their listings.
* Consider linking to one or more high ranking sites that are related to the site you’re promoting. Use your site’s keywords in the link text if you can.
* Look at your site’s referral logs to see what keywords people are using to find your site. Use this information to improve your site. For example, you may want to add content related to keywords that have been overlooked.
* Don’t cloak. Cloaking is delivering search engine optimized content to search engine spiders while delivering different content to actual human vis






After setting up a new website for our clients we generally run through all the resources at Hosting Picks:
http://www.hosting-picks.com/web-hosting-seo-resources.htm